Trends happening in the consumer goods industry

On-demand articles and webinars on the current topics affecting the FMCG industry

Industry updates

There’s a reason it’s called the ‘Fast Moving’ consumer goods
industry – and the pandemic has caused a huge amount of change
in a comparatively short space of time. Shopper behavior and macroeconomic issues affecting the industry inevitably have implications for revenue management, so it’s crucial to stay relevant when it comes to what’s happening now. 

Download our resources below covering a wide range of industry trends. 
 

FMCG industry trends and updates:

Listen to discover:
 

• The implications of sustained inflation on the European pricing landscape and how revenue management can be used to combat it effectively.

Read to discover:

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• A 5- principles strategy for successful RGM leadership through adapting to the new HFSS legislation, as presented by Ben Simpson – Revenue & Channel Director at Kellogg UK - at our 2021 UK & Ireland virtual revenue management forum.

Read to discover:
 

• What is a premium product, and why are they valuable for manufacturers?

• What is premiumisation?

Read to discover:
 

• How should suppliers continue to perform and improve within the market?

Read to discover:
 

• How to navigate through 'the next normal' with Revenue Growth Management.

Read to discover:
 

• How Covid-19 has impacted manufacturers.

Watch to discover:
 

• The short, medium, and longer-term impact that Covid-19 has had on the revenue management agenda and what the customers’ response was.

Read to discover:
 

• How does consumer opportunity translate to revenue and ultimately profits for brewers and distributors?

Watch to discover:
 

• The challenges that senior consumer goods professionals face when dealing with today’s complex technology landscape.

• The new technologies that will have the greatest impact for consumer goods professionals.

• How to lead the adoption of new technologies for revenue management.

Watch to discover:
 

• The tools and the confidence to figure out what's right for your business when it comes to demystifying Artificial Intelligence & Machine Learning - and leveraging it to your advantage.

Read to discover:
 

• What is mix management and why is it so critical now?

Read to discover:
 

• The pandemic's implications for revenue management and what this meant for strategies in 2021.

Read to discover:
 

• The recent market trends in Asia and the implications for revenue management.

Read to discover:
 

• 6 steps that you as a supplier should take during lockdown.

Read to discover:
 

• The key points to remember when you want to up your support game.

Read to discover:
 

• How to get the most out of your technology.

• How to use technology in your advantage to build winning promotional plans.

Read to discover:
 

• What does the rise of AI and Machine Learning mean for FMCG companies?

Replay our selection of Revenue Management webinars

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