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Revenue Management SaaS solutions

Acumen Radar
Strategic Pricing Tool

Image by Christian Lue

Multinational consumer brands face a wide range of pricing pressures

FMCG Brands Manufacturers

With inflation on the rise, a global recession the reality and retailer alliances taking a more aggressive stance, getting a handle on pricing and terms management is more important than ever. At a time when margins are being squeezed, doing nothing is no longer an option.


Through our SaaS solution, Acumen Radar, we support FMCG manufacturers to achieve visibility of pricing exposure, create defensible and conditional pricing and trade terms frameworks and build stronger relationships with customers.

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Acumen Radar

Acumen Radar is a powerful visualisation and simulation tool that helps FMCG businesses achieve defensible
pricing & trade terms 

Acumen Radar Pricing Tool

Partnering with Acumen

Benefits achieved through Radar

Pricing Tool Benefits
Acumen Radar FMCG Pricing Tool

With Acumen Radar, you'll get a clear picture of:

  • your relative pricing levels and relationships

  • the structure & conditionality of your investments 

  • your customer and supplier margins and how they're tracking over time

  • full customer profitability 

  • pricing exposure across brands & markets

  • future pricing & investment scenarios

Request a demo to see Radar in action

Contact us to discuss your promo strategy with our expert consultants or request a demo of Radar – we’d love to hear from you!

Get in Touch
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