Webinar: Key considerations for manufacturers in 2023 negotiations with customers

As consumer brands struggle with rising input costs, tension between suppliers and manufacturers continues to increase. Just a small increase in price makes a huge impact to the bottom line and in 2022 most FMCG brands implemented at least one cost price increase across their product portfolios. Good negotiation skills are paramount, and manufacturers that succeed will have teams competent in communication, influencing, and understanding customer objectives. 

Manufacturers may be tempted to act in the short term to hit targets, but finding mutual solutions and adopting win-win strategies is proven to be the most effective approach in the long term. 

In this 45-minute webinar, we will explore:

• What to anticipate when it comes to the 2023 negotiations
• What makes a winning strategy and how best to prepare
• How to develop the right mindset and capabilities within your team to achieve successful outcomes