Capability is a vital enabler of the 5 pillars (or levers) of revenue growth management (RGM), encompassing the skills, knowledge, and frameworks necessary for success. In the face of growing pressures on consumer goods manufacturers in recent years, the demand for revenue management talent has surged. However, as a relatively new role in FMCG businesses, sourcing talent in this area is a formidable challenge, and companies can't rely solely on external hiring.
 

To support sustained growth, manufacturers must foster a revenue management mindset throughout their organisations. Without this, they risk being unable to effectively respond to the rapid changes in the FMCG environment. Building revenue management capability enables businesses to optimise profitability, enhance competitiveness, and adapt to evolving market conditions.

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'Capability is the bridge between ideas and results'

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At Acumen, we specialise in empowering organisations to develop and leverage revenue management capabilities. With a proven track record and expertise in the field, we offer tailored solutions, industry-leading training, and strategic insights that drive tangible results.​