Webinar: Overcoming the international pricing challenges faced by consumer brands

With inflation on the rise and talk of a potential global recession on the way, getting a handle on international pricing management is more important than ever. Without the processes, capability and infrastructure to achieve visibility of pricing and establish a clear, consistent structure to pricing and trade terms, consumer goods companies:

• Put themselves at risk from pricing exposure
• Lose money through ineffective pricing & unconditional trade terms
• Create confusion for marketing teams when establishing new product pricing

Take part in our 45-minute webinar, hosted by Acumen’s Chief Commercial Officer, Nick Ryan, who will share:

• How the international pricing landscape is evolving for consumer brands in light of challenges like inflation and retail partnerships
• Acumen’s best-practice approach to achieving a defensible pricing strategy
• Responding to the challenge and how to take action