Wed, 24 Jul
|Virtual Event
ANZ Webinar: Why now might be the time to talk trade terms
Date & Time
24 Jul 2024, 16:00 GMT+10
Virtual Event
About
Acumen's ANZ Webinar: Why now might be the time to talk trade terms
Zoom Webinar | 24th July | 4PM - 4.30PM AEST
In today's context of economic pressure and shifting consumer behaviours, consumer brands are under pressure from both top-down industry shifts and bottom-up cost increases. RGM is a key lever in addressing these challenges and strategic trade term management is the best place to start. However, trade terms agreements often remain unreviewed for years, becoming an intricate 'can of worms' that negatively impact return on investment and lead to missed opportunities. Is your trade terms strategy equipped to navigate current economic challenges and deliver sustainable growth?
In this webinar, we will cover:
- Understanding the market pressure
- Redefining your trade spend as active investments
- Optimising your trade terms to fit your strategy
- Setting up your trade terms for success
Join us to learn how to create a defensible and conditional trade terms structure that can help combat inflationary challenges and support your business's long-term success.
Please note: This webinar is for commercial and revenue management professionals from across the consumer goods industry.