The future of TPM
The TPx market has great potential to transform commercial teams' work. Expected to grow at 10.9% CAGR over the next 5 years, this...
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Here's what we can do for you
Here's what we can do for you
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Matt Wills
Chief Product Officer, Acumen
Leading the technical vision of the business and steering our approach
Nick Ryan
Chief Commercial Officer, Acumen
Ensuring excellence in client management and new business acquisition
Our story
Acumen was founded in 2006 by Nick Ryan and Matt Wills, two ex blue-chip execs, tired of the lack of effective tools for making pricing and investment decisions. Since the beginning, we've been helping leading FMCGs make smarter decisions across pricing, promotions and mix through our proprietary software and consulting solutions. Now, Acumen have offices in London and Singapore and our clients include 12 out of the top 20 FMCG businesses in the world.
So, what makes us different?
Unlike pure software providers in this space, we provide consulting and change management support across the pillars of revenue management. We develop long term relationships, partnering with our clients on their revenue management journey (many of our clients have been with us for 5+ years!). Most of our consultants have FMCG or retail backgrounds so are grounded in the reality of your business and what’s achievable with customers across different channels. Most importantly, Acumen are big on people - we are a close-knit team of smart, passionate individuals who you’ll enjoy working with!
Profitable promotions
We'll give you the framework to analyse your promotional activity, from your perspective and your customers'. Altogether, it'll make sure you do more of the right promotions and less of the wrong ones.
We're proud to work with some of the world's leading consumer goods companies
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