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ACUMEN INVESTTM
Customer and brand activity calendars
Evaluating investment options
Promotional sign off
Promotional post evaluation
Base and promotional forecasts
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ACUMEN RADARTM
Pricing and trade terms analysis between customers, brands and markets
Full customer P&L
Customer and supplier margin analysis
Modelling functionality- "From:To" scenarios
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ACUMEN SUMMITTM
Opportunity based customer business planning
Initiative evaluation (cost vs benefit)
Top down/bottom up forecast reconciliation
Course correction to achieve targets
Customer, Channel and Market consolidation
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